Uno “The Zero Waste Cup”

The world produces 700 billion single use cups and bottles each year. New tech startup Uno aims to change that with a reusable cup and integrated drinks management system to save the earth.

SERVICES

Creative
Filming
Directing
Production
Post-Production
Editing
Finishing

PROCESS

Launching a new company with a bold idea, Uno needed a video to share their vision for an integrated system to support a new Zero Waste cup. We cast a diverse set of New Yorkers in a variety of roles, secured locations and shot the video in collaboration with the startup’s engineering team, so that we could bring their proof of concept vision to life accurately in a way that consumers and investors would understand.

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